Every company and organization has a story to tell.
Maybe you’re selling storage virtualization or a portfolio of SaaS-based applications, promoting your environmental credentials, trying to raise awareness about new health services or launching an employee communications program that requires multiple constituent buy-in. In an environment of information overload, you must convey your messages powerfully and memorably.
Message Development
At the core of every successful communications campaign is a thorough understanding of an organization’s audiences—their values, needs, challenges and perceptions of your brand and solutions. Resonance Creative condenses this information into key messages that will have the greatest impact with the intended audience and provides creative briefs that guide the execution of specific communications deliverables.
Content Development
• Websites
• Flash, podcast and video scripts
• Collateral: Company and solution brochures and briefs, data sheets, customer case
studies, customer e-newsletters, promotional campaigns including email, advertising,
annual reports and slide presentations
• Employee communications
• Sales force materials
• Taglines
• Conference materials
• Speeches
Resonance Creative can also assemble highly experienced teams to meet additional client needs in the areas of Web and graphic design, Flash production, SEO, photography and public relations.
Copyright © 2009 Michelle Gouldsberry, Resonance Creative. All rights reserved.
Nothing on this site may be republished, framed, or distributed in any manner. All other copyrights, trademarks, service marks, and logos are the respective property of their holders.
| What They're Saying |
| “Michelle is one of the best communication professionals I've ever had the pleasure of managing. Her writing ability is first-rate, reflecting a good grasp of business value and technical details, and requires little if any editing (she can also edit other's work expertly).”
Ed Morgan |